Streaming weekly soap opera video episodes to smartphones in a randomized controlled trial to reduce HIV risk in young urban African American/black women.
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Date
2012-05-17
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Abstract
Love Sex and Choices is a 12 episode soap opera video series created as an intervention to reduce HIV sex risk The effect on women s HIV risk behavior was evaluated in a randomized controlled trial in 238 high risk predominately African American young adult women in the urban Northeast To facilitate on demand access and privacy the episodes were streamed to study provided smartphones Here we discuss the development of a mobile platform to deliver the 12 weekly video episodes or weekly HIV risk reduction written messages to smartphones including the technical requirements development and evaluation Popularity of the smartphone and use of the Internet for multimedia offer a new channel to address health disparities in traditionally underserved populations This is the first study to report on streaming a serialized video based intervention to a smartphone The approach described here may provide useful insights in assessing advantages and disadvantages of smartphones to implement a video based intervention
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Young people (10-24 years), At risk for a particular disease or infection, Racial and ethnic minorities, Women (only), Client, Access to information or data, Safe sex, HIV/AIDS, Social and behavior change communication, Health education or promotion, Mass messaging campaigns, Disease prevention, Video, Urban populations