Use of mobile devices to answer online surveys: implications for research.

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Date
2013-07-11
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Abstract
BACKGROUND There is a growing use of mobile devices to access the Internet We examined whether participants who used a mobile device to access a brief online survey were quicker to respond to the survey but also less likely to complete it than participants using a traditional web browser FINDINGS Using data from a recently completed online intervention trial we found that participants using mobile devices were quicker to access the survey but less likely to complete it compared to participants using a traditional web browser More concerning mobile device users were also less likely to respond to a request to complete a six week follow up survey compared to those using traditional web browsers CONCLUSIONS With roughly a third of participants using mobile devices to answer an online survey in this study the impact of mobile device usage on survey completion rates is a concern TRIAL REGISTRATION ClinicalTrials gov NCT01521078
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Keywords
Data collection and reporting, Household surveys, Surveillance
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